Witch City Broom Making Workshop in Salem

Handmade Salem magic takes just 90 minutes. In this Salem witch broom making workshop, you pick your own broom handle and broomcorn and build a take-home souvenir with local guidance.

What I like most is the hands-on making time. You learn the wrapping and attachment steps, then personalize your broom with charms and ribbons, with small group attention throughout.

One thing to consider: the class is listed at about 1 hour 30 minutes, but finishing and wrapping your broom can stretch the time.

Key takeaways before you go

• Choose your own handle and broomcorn: Build the base of your broom from options you get to select.
• Personalize every broom: Charms, trinkets, ribbons, and decorative add-ons let your creation look like no one else’s.
• Small group cap (max 12): You are not stuck watching from the sidelines.
• Learn the wrapping method: You get taught how to wrap and attach elements for a sturdy, displayable finish.
• Workshop location matters: It is not at the retail store on Essex Street, so save the correct address.
• Keep track of time: Plan for extra minutes to finalize and wrap your broom to carry home.

Getting Oriented at 32 Derby Square (Not the Essex Street Store)

This workshop starts at 32 Derby Square, Salem, MA 01970. It ends back at the meeting point, so you are not hunting around town afterward.

Also, pay attention to the location note: the workshop location is not at the retail store on Essex Street. I’d treat that as your main rule. Save the Derby Square address and plan to arrive a few minutes early so you are not stressed.

They operate in English, and you get a mobile ticket, which is handy if you are hopping between Salem attractions and don’t want to keep track of paper.

What the Salem Broom Workshop Teaches You (and why it feels special)

This is not a passive Salem stop. The whole point is that you make something with your hands, step by step, while a local Salem instructor helps you.

The core skill set is about two things:

1) How to wrap the broom properly

2) How to attach adornments so they stay put and look intentional

And then comes the fun part, where your broom turns into a personal souvenir. You select materials, decide what kind of look you want, and add charms and color accents to match your vibe.

If you like hands-on activities, this works because it gives you structure. You are creating freely, but you are not left guessing.

Choosing Your Handle, Broomcorn, and Color Palette

From the start, you are choosing your base materials:

• Pick a broom handle
• Pick your broomcorn
• Then choose adornments and decorations

That matters because your broom is mostly what you choose first. A different handle shape or broomcorn look changes the entire character of the finished piece.

The workshop also emphasizes customization with options like colorful ribbons and decorative accessories. So even if your group makes brooms at the same time, the results can look very different.

If you want a memorable souvenir that isn’t just a photo, the mix-and-match start is exactly why this class is popular.

Decorating With Charms, Ribbons, and Earthy Elements

This is where the workshop leans into Salem’s witchy theater, but in a practical, craft-focused way. You are not required to write anything or perform anything. You are just building your decorative theme.

You can add:

• Charms and trinkets
• Ribbons
• Decorative elements described as earthly additions for protection, to ward off evil, or to support good luck and fortune

The wording is part spooky, part playful, and part creative prompt. Even if you treat it as costume magic for fun, the process helps you make decisions fast. You pick what you like, then you attach it the way the instructor shows you.

One review theme that shows up repeatedly is patience. People describe instructors as friendly, helpful, and not rushing, which is important in a craft class where you want to feel comfortable taking your time.

Wrapping and Finishing: from craft session to displayable keepsake

The wrap-and-finish portion is the difference between a brooms-that-look-cute and a broom you are happy to hang up at home.

During the class, you learn how to:

• Masterfully wrap your broom
• Attach various charms and elements you picked
• Build a final look that reads as cohesive

The workshop also wraps the broom for easier carrying. Several people specifically mention that this made it much simpler to take home without turning your masterpiece into a tangle.

Timing note: while the experience is listed at about 1 hour 30 minutes, the finishing process can take longer. That usually makes sense because you are customizing and then packaging it carefully. If your schedule is tight, it is smart to build in buffer time.

Small Group Size (Max 12) and the Parent Reality Check

This is capped at 12 travelers. That size is a sweet spot. Big enough to feel like a group activity, small enough to get real help when you hit a snag.

Also, there is a practical seating rule that parents should know: there is a limited seating area for one or two guests. Parents should note that children are not allowed in the waiting area unattended. The goal is to protect the workshop atmosphere so everyone can relax and craft.

If you are traveling with kids, this class can still be a great Salem moment, but you’ll want to plan supervision. If your children need a lot of movement and attention, you may find you are better off booking this for older kids or for a time when you can stay fully with them.

Duration and timing: plan for the real finishing time

The workshop is listed at about 1 hour 30 minutes. In practice, you can spend additional time as you finalize decorations and get your broom wrapped to go.

This is not necessarily a bad thing. Many of the best craft experiences feel unhurried while you make choices and troubleshoot. Still, the practical travel tip is to treat the duration as flexible.

If you booked back-to-back Salem activities, I’d give this class a clean block of time, not a “maybe I can fit it in” slot.

Price and Value: is $134.70 worth it?

At $134.70 per person, this is not a bargain basement souvenir. But for what you get, it can feel fair.

Here’s the value math that matters:

• You craft an actual handmade Salem-themed keepsake.
• The class includes choosing your materials: broom handle, broomcorn, and adornments.
• You get instruction on the wrapping and attachment method, not just a craft kit.
• You leave with a customized broom you can display or use on an altar.

In several comments, people call it worth the price because the materials and the end result match what you pay. One downside to note is that a couple people thought there was room for more variety or better organization of charms and ribbons at the supply table. That kind of issue can matter most if you are very picky about exact details. The overall message, though, is that you have plenty to make something you genuinely like.

If your priority is a quick photo stop, this is not that. If your priority is an authentic Salem craft memory that you can take home, it fits the bill.

Carrying It Home, and the shipping reality

You should plan to take your broom home with you in person. The workshop wraps brooms to make carrying easier, which is great for short trips and hotel storage.

One caution from the experience: if you were hoping to ship the finished broom, you may find you need to handle that yourself through a shipping service. A review mentioned going to UPS and the cost for packaging and shipping being high.

So treat this as a souvenir for your trip, not a thing you can easily send later. If you are flying, think about how you will store it and whether it fits into your carry plan or checked bag.

Who should book this Salem broom making workshop?

This workshop is a strong choice if you:

• Want a hands-on Salem activity that results in a personalized keepsake
• Like decorating, choosing charms and ribbons, and making your own theme
• Enjoy a small group setting where instructors can help you stay on track
• Need a fun break from the town’s nonstop walking and shopping

It may be less ideal if you:

• Have very tight timing and cannot absorb extra finishing minutes
• Are traveling with very young kids and cannot manage the no-unattended rule in the waiting area
• Want a “grab and go” souvenir instead of a guided craft session

Should you book this Salem witch broom making workshop?

If you want a Salem souvenir with real craft energy, I’d book it. The combination of custom material choices, taught wrapping, and a small group cap makes it feel more personal than a typical shop stop.

Just plan for the workshop to take a bit longer than the headline duration, and save the Derby Square meeting point because it is not on Essex Street. If you do those two things, you’ll walk out with a broom that looks like your version of Salem magic.

FAQ

How long is the Witch City broom making workshop?

The experience runs about 1 hour 30 minutes (approx.).

Where is the meeting point?

You meet at 32 Derby Square, Salem, MA 01970, USA. The activity ends back at the meeting point.

Is the workshop located at the retail store on Essex Street?

No. The workshop location is not at the retail store on Essex Street.

What is included in the price?

You choose your own broom handle and broomcorn, select adornments, add a splash of color if you choose, gather your materials, and craft your unique souvenir broom.

Is it offered in English?

Yes, it is offered in English.

Can I cancel if my plans change?

You can cancel up to 24 hours in advance for a full refund.